Cowart Hospitality Services, LLC has now become Core Hospitality Advisors, LLP

Same People. Same Product. New Name.
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Our Primary Services Include

  • Hotel and Motel Appraisals
  • Consulting
  • Feasibility and Market Studies
  • Expert Witness Testimony
  • Property Tax Appeals

Service Area


We work nationwide with an emphasis on the Southeastern US. Our appraisers are licensed in 12 states but can get temporary licenses for any state. View a map of where we work »

Property Types


We specialize in hotels and motels only. Our valuation experience ranges from small independent motels to large, urban full-service hotels. We can evaluate single assets or portfolios

We have worked with nearly all major brands and understand the differences in revenue that are driven by switching brands, and the often significant PIP renovations entailed. We have also worked with numerous independent and boutique hotels.

Our appraisal and consulting reports are concise, easy-to-read, heavy on content and light on fluff.

Most reports are completed in 3 weeks but can be expedited as needed. On-time delivery is always guaranteed.

We have a standard report product, but can tailor the report to fit your needs, such as the inclusion of a specific valuation technique. Our reports are USPAP compliant and can feature MAI signatory.

Reports typically include an analysis of national trends and current market data from STR (Smith Travel Research) Trend reports.

We believe that having a large quantity of current, verified market data is the basis for everything we do.

For this reason, we employ a full time researcher who tracks current listings, hotel sales and collects market and operating data. this is all incorporated into a database that includes almost 30,000 hotels across the United States. Our goal is to have the most comprehensive database of hotel sales possible, exceeding any other firm or research company.

Are you considering hotel development?

We are experienced with the development process and with the analysis of sites and markets to asses development potential. Our feasibility studies entail in-depth research of your market and proposed hotel to determine the project's financial feasibility. Our market studies vary based on the assignment, but can include a general assessment of a particular market or the study of which type of hotel development best suits the market. We can be as specific or as general as you need.

Comparable Sales Data Reports

Many large data providers omit the most important metric in a hotel transaction: revenue, income, and PIP renovation expense. We can provide comprehensive sales data on specific hotel transactions or by market, operating segment or brand. Contact us for details on pricing.